As the technological revolution picks up steam across the globe, things are changing rather quickly! The printing industry is no exception to the rule, with printing technologies transforming in line with current connectivity trends. This article takes a look at three broad printing trends that will change the way we think about printing in 2019:
Expansion of the IoT
IoT stands for the Internet of Things. This term is used to describe how more and more everyday items, like household appliances and office technologies, are being connected to the internet. Connectivity of this nature, especially in the printing industry, allows us to save ample time on printing projects that normally take an age to complete. Pretty soon you’ll be able to operate most (if not all) digital printers from anywhere in the world – using cloud computing technology. There’ll always be a need for in-house staff to monitor print runs, but the Internet of Things will make setting up and monitoring our printers an absolute breeze!
Looking for a printer already capable of remote management? See the Roland TrueVIS SG wide-format printer range.
With the global movement away from irresponsible industry actions, something the paper industry has struggled with for years, it will be more important in 2019 to only source paper and paper-based substrates from eco-conscious paper suppliers. Luckily, the world is moving away from printing and towards digital storage instead. However, there will always be a need for printed products like business cards, company profiles, promotional posters and flyer handouts. The key is to ensure that you’re sourcing paper from responsible sources – something you can promote as part of your brand awareness marketing!
Want to start using only responsibly-sourced paper products? Contact Digizoo today and we can help you with sourcing them.
Focus on creativity
Depending on who you ask, if you’re wondering what the biggest printing trend will be in 2019, you’ll more than likely hear that it’s all about the creative. Consumers are looking for more authentic experiences from brands, with original artwork instead of rehashed themes. Therefore, investing in a creative department for your printing enterprise is critical moving towards 2020. Start with a graphic designer who knows their stuff, moving onto employing a copy writer and perhaps even a creative manager to ensure your business pushes out original creative content all year round!
Come into contact with a printing trend that’s set to make waves in 2019? We’d love to add your trend to this blog article. Feel free to connect with Digizoo and share your insights – we look forward to hearing from you!